Maybe you’ve read David Sedaris’ “Me Talk Pretty One Day.” Maybe you haven’t. That doesn’t really matter (But you should because it’s a great book!)—the book title is just a good jumping-off point for this entry.
Me talk pretty one day. Me write good one day. But if you’re in PR, you need to start speaking clearly and writing well TODAY.
Whether you were born with a flair for writing or you struggle with each word as if drawing out a hieroglyph, there is one sure-fire, easy-to-use tool that makes all the difference in the world of PR writing: the AP Stylebook.