Digital & Analytics
Capitalizing on the power of data science and analytics, our digital team employs a robust audience development & targeting practice that identifies who our clients need to talk to, where to talk to them and what they want to hear to move them to act, complete with robust metrics to inform our execution against strategy and measure our success.
We infuse these capabilities with what we do best: strategy development. While the media platforms and technologies may constantly change, the need for sound strategy and focused, compelling messages remains. Technology can’t account for bad fundamentals. We build our multi-level strategies and stories using the most advanced tools available on the market.
Message Development & Positioning
Whether via a hashtag or an hour-long special, we craft the stories and experiences that inspire and activate.
Grounded in the fundamentals of sound strategy development and compelling storytelling, our digital marketing capabilities ensure our clients deploy an integrated communications strategy, with services including paid advertising, email marketing and grassroots mobilization.
Online Reputation Management
We help our clients take control of their digital footprint by creating a strong online reputation that emphasizes the positive and resists attacks and misinformation.