About Patrick Skarr

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So far Patrick Skarr has created 363 blog entries.

Congratulations to Rivers Casino on their LEED Gold Certification!

Link: Congratulations to Rivers Casino on their LEED Gold Certification! The 8-month-old Rivers Casino in Des Plaines has become the first casino to achieve the Leadership in Energy and Environmental Design (LEED) Gold Certification from the U.S. Green Building Council. The casino, which opened last July, was designed with a sustainability plan to achieve LEED

2012-03-16T17:39:59+00:00March 16, 2012|

Why Community Engagement Works

By DeRondal Bevly, Community Outreach Executive Here at Culloton Strategies, our personal and extracurricular activities often overlap with our professional lives.  Almost daily, I have conversations with my colleagues about our passions and interests and how connections made through those passions have enriched our professional development.  I personally have always been interested in the mechanics

2012-03-13T15:05:20+00:00March 13, 2012|

Campaign Trend Tracking

By Patrick Skarr, Account Supervisor  The ever growing collection of campaign signs on the corners of busy intersections can mean only one thing, the election is just a few weeks away. So in the coming weeks as candidates and campaign volunteers sneak out to litter our streets with signs of campaign strength and support, too

2012-03-09T22:48:25+00:00March 9, 2012|

How Do You Cite a Tweet in an Academic Paper?

Link: How Do You Cite a Tweet in an Academic Paper? The Modern Language Association (MLA)  likes to keep up with the times, just like we do. As we all know, some information breaks first or only on Twitter and a good academic needs to be able to cite those sources. So, the MLA has devised a

2012-03-05T20:36:51+00:00March 5, 2012|

Stop Before I Bloviate Myself

By Dennis Culloton In my experience when I have worked with politicians and pundits, I’ve found they sometimes dwell in an alternate universe where they believe there are no boundaries.  It is our job as media strategists to reign them in and remind them what the voters at home are thinking. There are people that

2012-03-04T20:19:00+00:00March 4, 2012|

Orwell’s Rules for Writing

By Angela Benander, VP of Advocacy & Corporate Responsibly Good writing is critical in this industry. It also takes practice. A few years ago, I stumbled on what I have come to consider my secret weapon – George Orwell’s rules for writing. George Orwell’s six rules come from an essay called “Politics and the English

2012-03-02T23:32:00+00:00March 2, 2012|

PTO (Personal Time Off)

 By Tracey Mendrek, Senior Consultant A colleague of mine and I have a running joke about vegging on the weekend and PTO (personal time off).  We think of it as quite a concept in our busy, fast-paced world.  More importantly we are thankful that no one tells us we have to veg or take PTO,

2012-02-29T23:35:32+00:00February 29, 2012|

Popularity Matters

By: Jodie Shpritz, Vice President of Branding and Media Relations In this day and age of Facebook, Twitter, Google + and Pinterest , it seems now more than ever that popularity matters.  Now I’m not talking about popularity in the sense of the 1980’s movie flicks where the cheerleader and football player win prom king

2012-02-22T21:09:03+00:00February 22, 2012|

In Emergency, Break Glass and Tweet

By Dennis Culloton, President & CEO I’ve recently had to explain to some clients who were, shall we say, of my generation (Old. Born before phones were smart and back when tweets were something the birds did outside) the importance of social media when you are in a crisis. Social media is better than a

2012-02-21T15:44:00+00:00February 21, 2012|

The most recent and incredibly impressive Facebook stats (Source: PR Daily)

2012-02-20T19:58:00+00:00February 20, 2012|
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