Issues Management & Strategic Public Affairs

Businesses today operate in a complex political and regulatory environment where public opinion and policy are closely connected. Some challenges require organizations to protect their reputation and navigate controversy. Others require building understanding and support for major projects, legislative priorities and other complex initiatives.

We help clients do both.

Whether responding to emerging issues or advancing legislative and regulatory priorities, we start by understanding our clients’ business, defining success and assessing the landscape. From there, we build and actively manage campaigns that engage stakeholders and shape the public conversation. Working alongside government affairs teams, we build awareness, generate momentum and adapt as the landscape evolves.

Specialty Services

Whether via a hashtag or an hour-long special, we craft the stories and experiences that inspire and activate.

With our deep networks and experience working with diverse communities, we counsel clients on the most effective messages and help recruit local leaders so that your story can be delivered with impact. From town halls to online grassroots outreach, we employ a wide array of tools to reach the right people at the right time.

Our team knows its way around a newsroom. We run chief executives and political officials through our rigorous media and message training to ensure leaders deliver an optimal performance in any medium.

We find people and organizations who care about the same issues our clients do and move them to act on their shared interests.

As former journalists and press secretaries, we have a versatile media relations practice. With our wide network of reporters, producers and editors, we work early on to engage in relationship building with key media influencers to ensure they understand and tell our clients’ story effectively.

Grounded in the fundamentals of sound strategy development and compelling storytelling, our digital marketing capabilities ensure our clients deploy an integrated communications strategy, with services including paid advertising, email marketing and grassroots mobilization.