By Patrick Skarr, Account Supervisor The ever growing collection of campaign signs on the corners of busy intersections can mean only one thing, the election is just a few weeks away. So in the coming weeks as candidates and campaign volunteers sneak out to litter our streets with signs of campaign strength and support, too
Link: How Do You Cite a Tweet in an Academic Paper? The Modern Language Association (MLA) likes to keep up with the times, just like we do. As we all know, some information breaks first or only on Twitter and a good academic needs to be able to cite those sources. So, the MLA has devised a
By Dennis Culloton In my experience when I have worked with politicians and pundits, I’ve found they sometimes dwell in an alternate universe where they believe there are no boundaries. It is our job as media strategists to reign them in and remind them what the voters at home are thinking. There are people that
By Angela Benander, VP of Advocacy & Corporate Responsibly Good writing is critical in this industry. It also takes practice. A few years ago, I stumbled on what I have come to consider my secret weapon – George Orwell’s rules for writing. George Orwell’s six rules come from an essay called “Politics and the English
By Tracey Mendrek, Senior Consultant A colleague of mine and I have a running joke about vegging on the weekend and PTO (personal time off). We think of it as quite a concept in our busy, fast-paced world. More importantly we are thankful that no one tells us we have to veg or take PTO,
By: Jodie Shpritz, Vice President of Branding and Media Relations In this day and age of Facebook, Twitter, Google + and Pinterest , it seems now more than ever that popularity matters. Now I’m not talking about popularity in the sense of the 1980’s movie flicks where the cheerleader and football player win prom king
By Dennis Culloton, President & CEO I’ve recently had to explain to some clients who were, shall we say, of my generation (Old. Born before phones were smart and back when tweets were something the birds did outside) the importance of social media when you are in a crisis. Social media is better than a
By Ezra McCann, Senior Account Executive Boxer Floyd Mayweather is receiving a lot of flack from the media for a tweet he sent referencing New York Knicks guard Jeremy Lin. Lin is an Asian-American that has captivated the nation during the past week for his sensational play on the basketball court. Lin is a graduate