Why Conventions Matter, Part Two

Manuel Ozaeta, Consultant  My erudite and patriotic colleague Patrick Skarr penned a blog last week offering his perspective on the reasons modern political conventions matter.  He correctly noted that conventions serve as the endpoint of a nominating contest, provide a venue for up and coming political stars, and are simply part of a national conversation.

2012-09-05T17:26:00+00:00September 5, 2012|

Abbreviations, shmabreviations: Why AP Style matters

Ashleigh Johnston, Consultant It’s a holiday weekend, so I know you all are using your free time to brush up on your grammar and spelling, per my last blog “Let’s eat grandma”. I applaud your dedication and would like to add to your list of studies with an overview of AP Style. If you send

2012-08-31T17:35:00+00:00August 31, 2012|

Hail to the Client

CeCe Marizu, Account Executive  Yes football fans, it is that time of the year again.  Take it in… take it all in.  The smell of game day, the sounds of game day, the thrill of game day!  Football season brings a wave of excitement in addition to long hours glued to the TV in America. 

2012-08-29T15:40:00+00:00August 29, 2012|

Why Conventions Matter

Patrick Skarr, Accounts Supervisor  Despite months of intensive planning for the Tampa and Charlotte soirees, Mother Nature will serve as the great unknown, adding melodrama to otherwise staid affairs. As we enter convention season, the usual grumbles over the process has returned. Inches of newsprint and numerous pundits have taken to task the millions spent

2012-08-27T21:15:00+00:00August 27, 2012|

A New Way to Stay Current

Erin Minne, Intern Wherever I go these days, everyone seems to be talking about the presidential candidates and upcoming elections. The last time I checked, I don’t live in D.C., so why am I bombarded with chatter about Obama’s health care policy or how Romney may or may not be paying his share in taxes?

2012-08-24T18:32:00+00:00August 24, 2012|

“…That’s Chicago”

Angela Benander, Vice President of Advocacy  One of the most memorable lines uttered by Richard Gere as lawyer Billy Flynn in the 2002 movie “Chicago” is punctuated with “…that’s Chicago.” He’s talking about the fact that he was able to raise the murdering housewife Roxie Hart to mega-celebrity status and now that she has been

2012-08-20T05:56:00+00:00August 20, 2012|

Building a Base

CeCe Marizu, Account Executive People constantly talk about the younger generation, the millennials and how we view the world.  We’re a generation of multi-taskers and social media gurus that find information instantly from a Google search, Facebook status, or tweet. At the same time, we’re the generation that some people can’t quite figure out because

2012-08-17T16:55:00+00:00August 17, 2012|

The Power of Campaign Strategy

Dennis Culloton, CEO and president You can call it being adaptable or suggest it falls into the category of if you can’t beat them join them, but businesses are getting more sophisticated about the power of campaign strategies. USC Sociology professor Edward T. Walker writes in the New York Times that Fortune 500 sized companies

2012-08-15T15:52:00+00:00August 15, 2012|

Do You Know When it is Time to Let Go?

Tracey Mendrek, Senior Consultant As PR professionals we are experts at knowing what path to take in a given situation.  This is knowledge we have gained through years of repetition, research and review.  We sit down with our client the first time and we know what they should do.  But, do we know what to

2012-08-13T18:48:00+00:00August 13, 2012|

Lets eat grandma: The dangers of neglecting grammar and punctuation

Ashleigh Johnston, Consultant I feel like there is a dangerous trend emerging. I read articles about schools downplaying the importance of teaching the fundamentals of good writing, and communication is getting progressively shorter. Messages confined to 140 characters don’t always allow for the most eloquent prose, Orwellian implications notwithstanding. With restrictions in place limiting the

2012-08-10T18:19:00+00:00August 10, 2012|
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