Jodie (Shpritz) Kaplan, Vice President of Media Relations and Branding Even though I'm Jewish we still celebrated Christmas. I mean what's better than eating candy Christmas morning, getting a Caboodle, a CareBares game and Love Buds (whatever those were). I personally loved my red and white flannel nightgown that I chose special for the occasion.
Jodie (Shpritz) Kaplan, Vice President of Media Relations and Branding My world is ending All good things must come to an end You should have eaten that piece of cake because now you can’t Apocalypse why are you happening now? I still have so many great PR plans to execute Nobody will be left, prepare
Julia Schatz, Consultant Last week I picked up a Redeye newspaper with Derrick Rose on the cover. The headline read, “REDEYE POP PERSON OF THE YEAR: D-ROSE, Off the Court and On, He’s Chicago’s Favorite Son.” Later that same morning, Crain’s Chicago Business led me to an article in ChicagoSide dissecting Jay Cutler’s very negative
To find out more about Bear Necessities visit: https:///www.bearnecessities.org/HomePage.aspx
Tracey Mendrek, Senior Consultant Last week I learned that Dick Costolo, CEO at Twitter, and I have something in common. We are both currently reading “The Paris Wife” by Paula McLain. I know this because at the end of the day, instead of reading my book I perused Twitter. I recently heard Mr. Costolo speak
CeCe Marizu, Account Executive “What do you want from Santa this year?” I said with a big smile on my face to a little boy when I was in high school. He looked at me and simply mumbled under his breath, “Santa doesn’t come to my house.” You never forget moments like those. They make
Patrick Skarr, Account Supervisor Republicans – even that rarer breed, Illinois Republicans, woke up on Nov. 6 with a small sense of optimism. The polls and the underlying statistical assumptions offered a beguiling sense of optimism and hope that there was a viable – albeit convoluted path to victory. Then collectively somewhere between 7:30 and
Ashleigh Johnston, Consultant For all my fellow young professionals out there, this one is for you. I’ve been reflecting on my job performance over the past year and I began to recognize a common theme. There were times when something would come across my desk that I proofed and sent back but really didn’t change
Julia Schatz, Consultant As 2012 begins to wind down, we begin to look back at the best of this and worst of that for the year. One article that really stood out to me was Mashable’s 11 Biggest Social Media Disasters of 2012. In today’s digital age of media it is just as likely that
Jodie Kaplan, Vice President of Media Relations and Branding Pinterest is a great tool to not only promote your client and their products, but to give them a shout out for great press as well. Pinterest is a more dynamic option than simply posting the article on a website. Pinterest works extremely well for tangible